The art and technique of arranging type in oder to make language visible.
I’m slowing learning how important TYPOGRAPHY is. After learning more about ‘type treatment’ in our typography class I’m growing a huge appreciation for type done well. With so many elements to keep in mind like tracking, kerning, line length, leading
Dana Tanamachi // Dana Tanamachi is a Texas-bred, Brooklyn-based graphic designer and letterer who enjoys living a quiet life and working with her hands. She currently spends her days creating large-scale typographic installations in chalk and has been commissioned by clients such as Rugby Ralph Lauren, The Ace Hotel, West Elm, and Bloomingdale’s.
Handmade Typography gives a design a more personal touch and makes the design appear friendlier. You find handmade typefaces on organic or personal products where an emotional connection is needed.
Leandro Senna created this short film with hand-made type inspired by Bob Dylan’s video for ‘Subterranean Homesick Blues’.